LUMINOUS •
BRILLIANT •
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LUMINOUS •
BRILLIANT •
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LUMINOUS •
BRILLIANT •
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Danyal
Redwan
Dan (Danyal Redwan) is a multidisciplinary creative based in Singapore. A visual storyteller with a passion for creating highly engaging content that inspires audiences and activates brands at every level. He’s worked on a variety of in-house brands ranging from small non profits to large companies with ambitious goals. He currently serves as the Creative Director for his startup agency, Wherefore.
SAY CHEESE!
Did you know that Singaporeans are 7% more stressed than the global average? According to the World Health Organisation, our fast-paced, high-pressure culture has made stress a daily companion. Passed down through generations, the mantra of hard work as the key to success is deeply ingrained in us. But it's time to rethink that.
Say Cheese! is here to shake things up. The campaign is all about sparking change and starting conversations on how hustle culture impacts our physical and mental well-being. We’re not saying don’t give it your all; we’re saying don’t forget to take care of yourself along the way.
By embracing inclusivity and celebrating the rich tapestry of backgrounds and cultures that define Singapore, we're forging stronger bonds between brands and consumers.
So, work hard, chase those dreams, but don't forget to take a breather every now and then. And most importantly, don't forget to smile.
Say Cheese!
Say Cheese! is here to shake things up. The campaign is all about sparking change and starting conversations on how hustle culture impacts our physical and mental well-being. We’re not saying don’t give it your all; we’re saying don’t forget to take care of yourself along the way.
By embracing inclusivity and celebrating the rich tapestry of backgrounds and cultures that define Singapore, we're forging stronger bonds between brands and consumers.
So, work hard, chase those dreams, but don't forget to take a breather every now and then. And most importantly, don't forget to smile.
Say Cheese!
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Singapore Institute of Management | Royal Melbourne Institute of Technology
Bachelor of Communication Design
Bachelor of Communication Design
